PAID

Programmatic advertising

Advertise effectively with unique segmentation

Looking to reach the right audience with precision and efficiency, no matter where they are online?

With programmatic advertising, we automate ad space buying to optimize your marketing efforts in real time. By leveraging advanced algorithms and data analysis, we ensure your ads reach the most relevant audiences at the right time and on the most effective platforms.

Let us elevate your digital presence with tailored, high-impact campaigns. We handle everything from display advertising and web TV to digital out-of-home.

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Why work with us?

  • No lock-in period
  • Certified specialists
  • Data-driven approach
  • Proactive mindset
  • Satisfied customers

Our process?

  • Current situation analysis
  • Ensuring optimal account structure
  • Continuous optimization
  • Analysis & reporting

Our promise

  • Personalized service
  • Full transparency
  • Training for you as a client
  • Results-driven focus

A selection of brands we've helped

A selection of brands we've helped

Flexibility

No lock-in period or lock-in effect.

We set up advertising in your name as super admins and share access with our team for management. This ensures you retain full control of your data and can switch providers at any time while keeping all your information intact.

Additionally, Maia has no commitment period, only a 30-day notice. If you need to end the engagement with Google Ads, it should be seamless. In a fast-paced digital world, you need the flexibility to shift focus quickly, and we fully support that.

Expertise

We train the performance specialists of the future.

Maia educates at some of Sweden’s leading schools for digital marketing. Sharing knowledge is our passion, and teaching keeps us at the cutting edge while honing our ability to explain complex topics clearly. This expertise translates directly into our work with clients, ensuring high-quality results in every engagement.

Automation

Anything worth repeating is worth automating.

When we manage Programmatic Advertising for our clients, our specialists dedicate a set number of hours to each project. This makes efficiency crucial.

To maximize impact, we automate parts of the process, allowing us to focus more time on optimization and analysis—the key drivers of growth

Effectiveness

We work against fake clicks, so the ads reach people.

We tend to be cautious when discussing AI, but fake clicks are a common issue in paid advertising that often goes unmentioned. Both bots and deliberate competitor activity can affect your ads. Fortunately, we use AI to filter out most of this fraudulent traffic.

FAQ

Frequently asked questions

How does programmatic advertising work?

SEM (Search Engine Marketing) involves placing paid ads within Google search results. As a business, you select the keywords you want your ads to appear for, entering a digital bidding process. This auction happens within milliseconds whenever someone searches for your chosen keywords. The competition for each keyword varies, which directly impacts the price you pay for each click.

How much does it cost?

For programmatic buying, you generally pay for CPM. The more segments you use to specify your target audience, the higher the CPM you pay.

How does Maia charge?

At Maia, we operate on an hourly rate for all assignments. We estimate the scope of each project in hours and invoice accordingly. Additionally, we customize advertising budget management solutions to ensure seamless operations, tailored to the specific needs of each client.

Do you work internationally?

Yes, we work on global projects, but mainly in the Nordic countries and Europe in general.

How do you report results?

We provide result reports during a monthly meeting or via email—whichever the customer prefers. In these reports, we share insights into the changes within the advertising account, review the KPIs we’ve agreed to track, and outline the next steps for continued optimization.
Do you want to work with us?

Get a quote